StoryStream built and developed their brilliant platform themselves. Our partnership is a little different from our other client relationships in that we work collaboratively to support and extend the StoryStream technical team, as and when they need us. It’s a partnership that works really well! Our most recent project with them focused on expanding the sourcing of a brand’s content by enabling the brand’s customers or fan base to become direct content contributors. StoryStream already had the functionality to source content from the brand themselves as well as across social media. Brands wanted to augment this with user-generated content to further enhance their board of assets.